Cross Training

Hello readers, it has been a while since my last post. A lot has been keeping me busy, making it difficult to maintain a consistent regime of post. However, I have not neglected my business and the work needed to launch the nonprofit. In my time away I have been doing research to understand my industry and take note of the trends that is making movement in the performing arts culture. Part of launching a successful business is in knowing your market, your audience, and being able to provide a quality, and innovative, service. Recently, I came across an article on a site I subscribe to Philadelphia Dance Journal, which detailed the benefits of cross training dance. After reading the article I realized there is an opportunity to create new programs within my performing arts center, which embody cross training and will better prepare my students to be more marketable in the industry when they go professional. 

Typically, a dancer may tend to train, or specialize, in one particular art form of dance such as classical ballet, contemporary, or hip-hop. The article highlights three benefits a dancer can achieve from cross training in other dance genres while still specializing in one, which are marketability, creative freedom, and injury prevention. I believe the most important benefit is marketability. As a dancer you are a product/brand, which provides a service. Being cross-trained to dance in any style or genre allows a dancer to expand his/her brand and chances of employment. Cross-trained dancers became more popular when television show 'So You Think You Can Dance' hit the air ways showing the best dancer was the cross trained dancer. I, myself, started in classical ballet, jazz and tap, and then eventually expanded into contemporary and hip-hop. Although I primarily gravitated towards lyrical jazz, I continued to study the other dance genres for diversity and range in my skill level. At the time I did not realize I was actually making myself more marketable, as during my time very few dancers studied more than one or two genres at a time.

After reading the article, and thinking about the program structure of my performing arts I begin thinking as to how can I best serve and manage my students talent to aid in their success as artists. Part of the performing arts programs that will be offered is a pre-professional program for students who exhibit an innate sense of skill and gifted talent, and want to take their work to a professional level. The pre-professional program will require the students to chose a specialty however, the student must also chose two other genres to study as minors in their field. By offering a program that teaches, and promotes, cross training I believe I will be assisting in breeding a new line of innovative dancers, choreographers, and teachers.

Thanks for reading, and more consistent post to come so stay tuned.

xo,

LaKesha